Make your brand stand out at UK beer festivals with all this cool swag you can hand out. Keep reading to find out more.
A List of Awesome Swag to Promote Your Brand at UK Beer Festivals
1. Beer Mug/Bottle Flash Drive
These days, everyone needs a flash drive. From students to career-driven individuals, people from all sectors can make use of this essential tech accessory.
Your flash drive promo item can take the shape of either a beer mug or bottle. Either way, it captures exactly what your brand is about.
Beer mug/bottle flash drives say your brand is all about fun and practicality, too.
2. Beer Bottle Opener
Avid beer drinkers share two pet peeves. The first is running out of beer; the second is a missing bottle opener.
So as long as your brand never runs out of stock, you have done your part in dealing with the first pet peeve. As for the second, you can give out custom bottle openers at beer festivals.
Bottle openers are popular giveaways for obvious reasons. For one thing, they are functional.
Also, they are small enough not to command any logistical troubles for brand promoters. They’re easy to haul around and hand out.
3. Beer Bucket
Any self-respecting beer aficionado has to own a beer bucket or two. This is your chance to ensure all supporters of your brand rise up to their branding.
Surely your patrons will thank you for your generosity. After all, beer buckets are quite inclusive.
They don’t just accommodate beer cans or bottles. They can be used for more wholesome purposes, too, such as making sure fresh fruits served during family picnics remain cool and fresh.
At beer festivals, you can also use beer buckets as part of your set up. Suppliers can cater to specific requests size-wise.
4. Beer Mug/Bottle Coaster
Beer aficionados can be fancy, too, though they seem rough and ready most of the time. Yes, you’d be surprised that some of them would politely ask you to use a beer coaster, pretty please.
So consider this promo item especially geared toward the more fastidious segment of your target market: The ladies and gentlemen who still care enough about the surfaces of wood and glass furniture while getting faded.
Bar owners serving your product will also clamour for these beer mug coasters, so make sure you have enough in stock. And opt for those with print on both sides and made of liquid-absorbent paperboard or plastic.
5. Key Accessories
These may be old-school promo items but they have yet to go out of style. Key accessories are easy to transport, and just as easy to hand out.
In terms of design, the possibilities are endless. You can opt for a simple print of your brand name on vinyl or have a miniature rendering of your beer can or bottle.
If you wish to go beyond the conventional, you can customise these promo items to suit a specific event. For instance, a guitar-shaped key tag bearing your brand’s logo for a beer/music festival.
6. Beer Can Lip Balm
Lip balms are not the coolest products out there. But they stop being uncool once they are contained in beer can-shaped shells or canisters.
Thankfully, beer can lip balms do exist and they are ready to carry your brand to utmost relevance. This is a great way to serve a specific need (chapped lips due to the warm weather) at UK beer festivals, too.
Choose from a wide range of existing flavours or request for a special flavour that will best exemplify what your brand is about.
7. Half Pint Glass
Glasses are dependable promotional items. Their circular surfaces are always ready to bear your branding.
To ensure your half pint glass giveaways last longer, choose those made from crystal polystyrene. This material is rigid and strong, and dishwasher safe and reusable.
8. Beer Bottle/Mug Stress Reliever
We live in stressful times. Your beer brand is already doing its part to alleviate people’s level of stress and anxiety, because, well, there’s no better way to end a taxing work week than with a cold beer or ten.
But why not up to the ante? Why not unequivocally declare to your loyal market that you do care for their mental and emotional well-being?
That is, by way of squishy stress relievers. These items can be in the shape of either a beer bottle or mug.
Best scenario: Your patrons take these swags to work and give them a sacred spot on their work desk (free advertisement), close enough to touch and squeeze for when bosses venture into their cubicle asking for an overdue deliverable.
9. T-Shirts / Top Tanks
Beer festivals are hectic events. They are crowded, and attendees are sure to break a sweat.
These scenarios are great opportunities for your brand. They are the same reasons why t-shirts or tank tops as promo items will never go out of style.
Should the attendees of these beer festivals soak the shirts on their back in sweat and beer spill, but they are not as keen on exposing their off-season midsections, your shirts and tank tops will come in handy.
That’s free and mobile exposure for your brand.
Most people are reliant on earbuds. They use these items for streaming music, listening to podcasts, and bingeing Netflix shows on the go.
Giving out earbuds at beer and music festivals will endear you to audiophiles. And there’s something in it for you, too.
Small as they seem, earbuds offer sufficient branding opportunity. You can even go a notch above the usual with customised beer mug or bottle shaped cases.
11. Power Banks
FOMO is real. Good thing we have our smartphones to keep us in the know.
FOMO Definition: Fear Of Missing Out
However, our smartphones can’t keep up with us throughout the day. At long-winded outdoor events like beer festivals, carrying a spare power source is essential. This is where power banks come in.
These gadgets have enough surfaces to get your brand’s message across. That is if you’re willing to shell out a little more than you would actually do for your promotional efforts.
Making sure your brand is seen and heard at UK beer festivals is just a matter of giving away cool freebies. With the items in this list, your target market will sure get drunk not just on your booze, but on your gifts as well.
Logo X has a vast collection of such promotional items, corporate gifts, and giveaways that can get the job done. For more info about our company and the products that we offer, browse through www.LogoX.co.uk.
What promotional items geared toward beer-themed festivities have worked for your brand? Please share them in the comments section below.