Contests offer the easiest and most affordable ways to promote your brand. It also helps add contacts to your customer base and create a buzz around your company. However, running a contest alone is boring. You have to incorporate promotional products and use them as contest prizes.
Branded giveaways prizes have the power to inspire excitement and motivate people to participate. Not only that. They’re also great for building your fan base and establishing healthy relationships with your target market.
As a matter of fact, an L.J Market Research found that just over half (52%) of the people who received a promotional product developed a consumer relationship with the brand. See, customised items make the impossible possible.
So you shouldn’t show hesitation in using a custom freebie or contests for marketing purposes. But before you launch your offline or online contest, remember to have a clear goal of what you want to accomplish.
Looking for a bit of inspiration? We’ve listed down season-specific promo products that make for great giveaways!
1. Fitness Trackers for Winter
The holidays may now be over, but it’s still winter. This means it’s not too late to organise winter-themed contests like #FitnessChallenge.
Hashtag contests like this ideally fit the breezy season and post-holiday.
And when it comes to contests such as this, no other prize can suffice than imprinted fitness trackers. These promotional products allow recipients to keep track of their workout routines, calories, steps, sleep and even UV rays.
Most importantly—their high-value of tech and fitness helps show that you’re concerned about the participants’ well-being.
2. Pet Accessories for Spring
Spring brings colour and a lively atmosphere. No wonder why most people love morning and afternoon strolls in this season.
Sometimes, they also bring their pets with them to create a bonding experience. And you can usually see them taking photos of their furry friends. So why not capitalise on this phenomenon?
Host a photo contest—ask your followers to upload a photo of their pet enjoying the outdoors. Whoever wins will receive home and pet accessories or other practical promotional products.
You can choose from dog tags, pet crates, dog collars, pet litter scoop, and collapsible pet bowls among others.
3. Beach Items for Summer
Everyone looks forward to summer. This hot season excites everyone to hit the beach and have fun under the sun.
That’s why you should consider launching a summer-themed contest. Invite your social media followers to post a picture of their favourite and most unforgettable vacation.
The winner gets branded beach items like a beach towel, sunglasses, inflatables and other summery promotional freebies. You might also consider giving away a vacation package with additional freebies and giveaways.
Let contest participants make a splash into the summer and enjoy the sunshine and warm weather through summer-inspired prizes.
4. Imprinted Candies for Fall
The fall season is not yet near, but planning in advance won’t hurt. Think of marketing tactics that will benefit your business as early as now.
Well, we’ve got one promotional idea for you: organise a contest for kids. Why market to kids? Because these young audiences love fall due to one popular celebration—Halloween.
Invite your staffs’ kids for a costume contest. The most loveable kid in his costume wins a special prize. Of course, you shouldn’t forget to give a consolation prize. If you can’t afford to give a cash prize, gift them at least imprinted sweets or chocolates.
Chocolates and everything sweet greatly appeal to children so you’re assured to capture their attention and interest.
Promotional Products as Contest Prizes
Promotional products don’t only work as gifts but contest prizes as well. Using them as a prize offers you a myriad of benefits—save money, market your brand, and boost engagement.
So whatever the season is, consider hosting a contest because it surely does marketing magic. And make promo items a part of it.
At Logo X, we carry a fine line of custom and branded items that you can give out as contest prizes. You can choose from sports items to beach essentials, home and pet accessories, printed sweets, and more.
For more information about our company and a vast range of products, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 for same day quotes and fast inquiries.