Getting your business involved in a trade show or exhibition can provide you with a myriad of awesome opportunities. It allows you to do business-to-business trading and obtain a wider customer base. However, events like these don’t come easy. You have to invest in promotional exhibition goods and plan marketing gimmicks to make your event a success.
Exhibition displays and custom giveaways play a big role in driving traffic at your trade show booth. Besides gaining traction, they also improve recall after the show, and provide company details to prospects in a unique and memorable way.
According to Incomm Center for Trade Show Research and Sales Training, there’s 52% a chance that attendees will visit your booth if you have freebie items. This shows that promotional products let you have a greater prospect pool and a greater number of viable leads and customers.
Choosing the appropriate gifts makes it easy for you to project your name to your customers, both current and prospective. That’s why it’s important to choose items that complement your company, specific event, and target market.
Also, it’s best to put up visible promotional materials that will capture everyone’s attention on the trade show floor.
Here are some promotional exhibition goods that can help trigger eventgoers’ interest towards your display booth:
Do you want to take your logo up, up, and past the competition? Then, make printed balloons a part of your marketing arsenal. These inflatable products can get your branding up high for everyone to see. No matter what theme or industry a trade show is, they will surely showcase your brand vibrantly.
Being very inexpensive and easy to set up, they can be used in exchange of banners and fabric displays. What’s more, their large size, customization and colour options can bring your booth to life and raise awareness about your brand.
Simply put your logo on them and select the appropriate size or colour for fool proof exposure!
Flags and Buntings
Branded flags and buntings don’t primarily work in indoor exhibitions and product launches. But, they’re ideal for outdoor events and other location-based promotions. Their ability to attract potential customers from afar make them a great addition to your exhibition stands.
These promotional exhibition goods provide great advertising value because of the visible and colourful branding they present in the eyes of the target market. Plus, their lightweight and portable properties allow exhibitors to easily transport or locate them from one place to another.
Customise these affordable displays with your company’s logo or message for more effective promotions!
Exhibition stands are proven to capture everyone’s attention at trade show events, product launches, and exhibits. Their simple and cost-effective system allows marketers to roll up graphics and branding message seamlessly.
This type of marketing display offers a versatile branding approach. It can serve as the focal point of your display set behind your table or counter. It can also go alongside a pop up stand or panel display for an ultimate promotional solution.
Aim for a much larger presence and more prospective customers with the help of these pop-up exhibition stands!
Having exhibition displays at your marketing event isn’t enough. You also need to utilise promotional exhibition goods and giveaways to make event attendees stop by at your booth. When you give them a takeaway, you work out a way to grab their interests.
One perfect example of imprinted items that fits well in exhibition settings is magic cubes. Unlike other promo products lie pens, mugs, and notepads, they can enhance the act of learning. The tactile sensation lets people discover more about your business whilst running their fingers across the product.
Stay away from traditional freebies and gift eventgoers with innovative and creative items such as these!
Logoed rubber or silicone wristbands provide both the event organisers and wearers with a variety of benefits. They advertise your brand for a long period of time without damaging, breaking or fading. Likewise, users can wear this fashion accessory as long as they want.
That’s why giving them out to trade shows or exhibition visitors would be beneficial for your business. The more powerful your imprinted wristbands in terms of colour and logo inscription, the more attention it will receive from people and more chances of having them worn.
Give these wearable items more depth and meaning to increase the probability of lifelong use!
Increase Booth Traffic with Promotional Exhibition Goods!
On the lookout for a reliable technique that will make you stand out on the trade show floor? Promo exhibition goods can solve your problem!
Various marketing displays and giveaways don’t only drive traffic to your booth but also create a positive connection to your brand. However, exhibiting at events needs advance research to customise your display according to the theme and target market.
At Logo X, we have a fine selection of promotional products that work perfectly as exhibition goods. We have printed balloons, flags and buntings, exhibition stands, magic cubes, and wristbands, among others.
Our communication lines are always open so you’ll get instant response from us about your promotional magic cubes needs. Speak now with a Logo X associate at our London and Manchester office on 0207 101 0722 or 0161 875 2500!
You may also visit www.LogoX.co.uk for more information about our company and full product selection.