What kind of fitness promotional items works best for your marketing campaign? Here are some options for you to consider.
In this article:
- Best Promo Items for Fitness Centres
- Traditional Promo Items
- Breakthrough Promo Products
- Get Your Marketing Plan in Shape!
Cool Fitness Promotional Products for Gym Enthusiasts
Best Promo Items for Fitness Centres
Own a gym or fitness centre? In today’s competitive market, you have to stand out to get more members and retain your current ones.
You also have to build your name off the wall. You’re in luck because Logo X now offers fitness promotional items that can be used at the daily grind in the gym!
These customised products are specifically designed for busy travellers, parents on the go, people who exercise, or anyone who has an active lifestyle.
Even if you’re not in the fitness industry, these items also make for a perfect giveaway to staff members or employees who struggle with keeping up with their New Year’s resolutions to getting fit and healthy.
To help you shake up your promotions inside the gym and make your brand a part of their fitness and health journey, we’ve listed down some product choices and how they work as a mobile advertiser.
Traditional Promo Items
Developing healthy habits and staying in good shape is the primary aim of gym buffs. This mindset is what keeps them going in transforming their body for the better.
Since they have a habit of looking at their weaknesses as a fun challenge to improve on, handing out custom promotional items that can help them achieve their desired body is an effective way to get your brand closer to them.
You can catch the attention of both active, athletic people and those who are just starting out on their fitness journey by giving out the best fitness products.
Here are some traditional promo choices that can appeal to anyone who’s interested in their health and physical fitness:
Staying well-hydrated is a top priority when doing physical workouts like strength training and even aerobic exercises. A bottle of water or energy drink helps them make the most out of their workout routines and prevent them from feeling exhausted during physical activity.
In this case, there’s no better thirst buster than promotional sports bottles. These personalised giveaways have the power to increase your brand visibility, while at the same time getting every gym goer moving in the right direction.
Recipients would appreciate the convenience of having their own water and you would thank them for flaunting your logo at the gym!
Most fitness enthusiasts wear sweatbands to wick sweat from the forehead during a intensel exercise. There are also some who wear these bands on their wrists as a badge or fashion statement.
Some wearables can be imprinted with your logo, but won’t fit everyone, but that’s not the case with branded sweatbands. These promotional items can be worn by all body types and can prominently display your logo at the front, making them an ideal giveaway.
So, if you’re striving for fun and creative ideas, wrap your customers up in these comfortable bands. They’ll definitely help you get your name in the promotional game!
Daily trips to the gym require handy bags so all those exercise accessories are kept secure. When it comes to providing great carrying solutions and storage options, drawstring backpacks are a favourite bag among fitness buffs.
All they have to do is throw the bag on their backs, pack their things, and they’re ready to hit the gym. In fact, these bags’ easy-to-carry solution is something you should take advantage of. Turn them into a freebie or giveaway and have your logo embossed or embroidered on them.
Doing this is a cost-savvy way of making your brand recognised and is a lot cheaper than hosting a marathon event!
Breakthrough Promo Products
While the aforementioned traditional promotional items are proven to boost your brand’s presence, there are also innovative promo products that can appeal to your customer base and create some buzz around the gym.
Exploring new innovations in health and fitness technology would be a great tactic to stay ahead of the competition. The fitness market is starting to be crowded with breakthrough devices, so you might as well use this to your advantage.
Here are two cutting-edge branded products that will be unveiled soon at Logo X:
Fitness Tracker Bands
People who love working out place a high value on self-discipline. They focus on their fitness goals and always keep track of their workout routines, calories, steps, sleep, and even UV rays.
It’s a good thing promotional tracker bands have been invented. These Bluetooth activity trackers are equipped with smart features for more accurate tracking. They can be worn and connected to a mobile device, allowing wearers to be notified if there are new messages, emails, and calls.
It’s time to get innovative. Give your customers these customised fitness trackers for a more high-tech promo swag!
Water Bottles w/ Built-in Speaker
Sometimes, typical sports bottles are too blunt as a promo giveaway. Fitness junkies also want to experience something new and unique, while enjoying their water or favourite juice drinks.
Great news because there are now branded drinkware products that can serve two purposes: a water bottle and portable speaker. This cool gadget can store up to 400ml of water and play music at the same time.
Send these revolutionary promotional items to your valued clients or top-performing employees and they’ll be enthused in exercising again!
Get Your Marketing Plan in Shape!
Many people are smitten with the idea of hitting the gym during their spare time to get and stay in shape. With that said, bringing the marketing game in fitness and gym clubs can give your business its well-deserved recognition.
Give out fitness promotional products to make your brand the talk of the town. Logo X has a large selection of personalised and imprinted items that can help your customers, employees, and clients reach their body goals.
To learn more about our company and full product selection, browse through www.LogoX.co.uk. You may also speak now with a Logo X representative at our London and Manchester offices on 0207 101 0722 or 0161 875 2500 for faster inquiries and same day quotes!
What fitness promotional gear fits your campaign the most? Share your thoughts in the comments section below!
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Editor’s Note: This post was originally published on February 22, 2017, and has been updated for quality and relevancy.