Let’s face it. Everything we do today from sending mail to sales pitching, signing contracts and even networking has become digital. However there’s one thing that will remain being used no matter how innovative the world gets: promotional business cards.
A business card may seem old fashioned but it still continues in making company introductions. It offers a more personal way of exchanging information compared to a digital contact exchange.
Upon handing out your business card, you’re giving them a reason to call, email you or add you on LinkedIn. See, with just a piece of paper you don’t only get to introduce your brand but leverage your network as well.
These are only few of the many reasons why business cards still matter at present. But if you want something more innovative than this business networking medium, you can reinvent cards into something unique.
Take MOO’s recycled business cards as an example. The printing business takes scraps of fabric from T-Shirt manufacturers and turned them into cards. “While a few other companies offer cotton business cards, we’ve made ours entirely from t-shirt offcuts,” said Richard Moross, MOO founder and CEO.
You can also use promotional items to replace business cards. There’s actually a long list to follow. We’ve compiled three products that you can actually use as promotional business cards.
1. Fortune Cookie
Do you want to give your business introduction a creative and unique twist? Then, let a fortune cookie unfold every bit of information about you. It offers recipients a unique feeling, unlike a traditional business card that presents your contact details with an element of surprise.
It’s not every day that people receive a fortune cookie with company details inside. So handing out such light snack to your prospect can make your brand indeed all the more memorable. Doing this can fuel the connection even further because of the great first impression you made.
The only downside to this edible card is that there’s a slight chance for your details to go to waste. So, print your company information on a paper that’s big enough for people to notice.
Who says your professional profile can only be printed on a paper? You can also etch it on drink coasters. Whether you choose a leather coaster or vinyl coaster, your brand can toast to success because of a new contact.
These coasters have a huge marketing potential and it’s your call to use them as promotional business cards. They allow your business to gain more exposure as your contacts place them on top of their working desks. Not only that. They don’t only seat there as an accessory because they serve a purpose!
Take note. Use specially designed coasters to communicate your branding message and make the most of every opportunity to promote your business.
3. Credit Card Peppermints
Speaking of awesome business card ideas, we have another one in mind: credit card peppermints. You might think that mints only fit in the world of trade shows and gift-giving traditions. But hey, you’re mistaken big time!
Custom peppermints in shape of a credit card have a distinct way of saying hi to your prospective clients or customers. They come in two purpose—present your company information and promote your brand. How? Because a prospect can remember you every time he gets a mint from the slim container to freshen up.
Arming yourself with these promotional business cards will ensure that you never miss an opportunity to create a new connection. Keep them in your pocket or bag so you’re always prepared.
Promotional Business Cards: Dare to Stand Out!
You may have held hundreds of business cards in your existence and so may have other people. That’s why it’s crucial to design your own card in a way that will attract leads and prospects.
It’s your choice to go for the traditional ones or a more unique type of card, like that of MOO’s cotton business card. Or you can also turn to corporate gifts and use them to seal a business encounter.
At Logo X, we supply a wide range of imprinted items and giveaways that can be printed as promotional business cards. You can pick from fortune cookies, drink coasters, ice scraper, and many more. Just tell us your specific branding needs and we will do our best to meet them.
To learn more about our company and full product selection, browse through www.LogoX.co.uk. Our offices in London and Manchester are just one call away! Contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will answer all your queries.