If you want to give your business a lift, you must always be on the lookout for effective promotional marketing strategies. Need inspiration? Take it from the popular fashion label, Off-White™. The temporary store recently unveiled its Fall/Winter 2018 collection at Paris Fashion Week Men’s. But their marketing effort didn’t end there. The clothing line immediately … [Read more...]
Awesome Promotional Items
We have Awesome Promotional items and ideas for your events. The biggest innovations, however, have come from a willingness to step outside the more traditional offerings and provide potential customers with a more unique product or experience. Whereas wooden nickels, ink pens and paper notepads used to hold the largest sway at conventions, successful marketers are offering useful or fun items that assist their customers in daily life. Especially when you're marketing to millennials, well-thought-out promotional products can make your brand current and relevant to their lives.
Using awesome promotional products to make customers passionate about you
A great benefit for using branded merchandise is that customers can develop a passion for your brand, values and products through being engaged emotionally. Consider Coca-Colas 2 year marketing campaign of “share a coke” which consisted of personalised names on Coke bottles in the UK. This campaign created a personal relationship with consumers who could contact coke directly and request their names on a coke bottle. The Coca-cola website stated that during the campaign “Over 730,000 glass bottles personalised via the e-commerce store” This was a great gauge of the customer’s willingness to share information and interest for the brand and increasing interactions with the brand itself.
Tired of the same old promotional tactics that can help retain your existing customers? We’ve got one idea that you might want to try: customer loyalty program. Loyalty reward programs both act as a marketing and retention tool. They give shoppers a reason for return purchasing, providing referrals and most importantly—placing their loyalty on you. For example, a simple … [Read more...]
Yes, Burger King did it again. The burger chain had launched another brilliant promotion— give free Whoppers to people dressed as clowns on Halloween. That’s a perfect marketing idea besides giving out Halloween promo products. This another frightful dig at McDonald’s warned everyone to never trust a clown. “We don’t usually talk about clowns,” said Alex Macedo, President of … [Read more...]
Still don’t know how to keep up with today’s competitive market? The keys to business success are just in front of you. Just open your eyes a little wider and grasp the emerging promotional product trends and marketing shifts. It’s easier to rock a strategy when you know what’s in and what’s out for a specific time period. Treat it like a domino effect. Everything else … [Read more...]
Wanting to give your clients a takeaway gift but worrying if it will fit their taste? We’ve got a suggestion for you! Why not consider promotional mugs? With so many designs and styles available, reaching out to a specific audience is possible in these drinkware items. Of course, it also makes sense to know first their likes and dislikes. When you understand their interests … [Read more...]